5 Ways To Leverage Your Book & Catapult Your Business If I were to start my business all over again I’d write and publish books sooner. Books are one of the best marketing tools any coach, consultant or creative entrepreneur can have to generate leads and convert them into sales. Even though a book can be used as a multi-purpose marketing tool to generate income, there’s one thing you need to know first. There’s an essential ingredient that divides the authors who make a sh*t ton of money […]
Marketing Strategies
Why Your Business Needs Offline Marketing Strategies
WHY YOUR BUSINESS NEEDS OFFLINE MARKETING STRATEGIES The Internet makes it easy to market your products and services online. Traditional offline marketing methods are still effective and attract different clients. The best approach is to combine online and offline marketing to maximize your results. Offline marketing strategies are basically any marketing that isn’t delivered over the internet or via computer. These methods include: Taking out ads in print and on TV or radio Direct mail marketing campaigns Getting new customers through referrals and incentives Co-branding with other companies that share […]
5 Basic Principles Of Marketing
5 BASIC PRINCIPLES OF MARKETING YOUR BUSINESS There are many different approaches to marketing but all involve the same basic elements. With all the shiny objects and bnew technologies we have available to play with today, the fundamentals of marketing – online or off – are often forgotten. When you keep these principles in mind, marketing is much simpler and you’ll be more successful in your results. 1. Your Target Market Successful business all starts with your target market. Identifying and getting to know your audience is the […]
7 Offline Marketing Opportunities For Your Business
7 Offline Marketing Opportunities For Your Business Every business can benefit from a good mix of online and offline marketing strategies. Thanks to the internet and online marketing opportunities you have the ability to reach an audience worldwide. However, not every business wants to be international and certainly, there are successful businesses relying on local business to keep them sustained. When you meet people face-to-face in the real world, you have the opportunity to create an even stronger relationship with them. You can also find potential clients you wouldn’t […]
